Our Core Values

A Strong Commitment to Our Customers

You will soon find that this website is different from the usual "big business" model.

We are a small business in every sense of the word. That's not to say that our business is tiny...about 3,000 persons visit our websites each month. But we are small enough to know and appreciate each one of our customers.

By illustration I want to relate an incident that occurred a few years ago. My wife Bernie and I had the good fortune to take a bus tour through nine European countries.

When we arrived at the departure point we were surprised to learn that our tour director was a "first timer" who had never been on this trip before.

Our "sight seeing" information was read from a manual (in some cases after we were already past the attraction) and she and the bus driver had difficulty communicating, as he did not understand English very well.

We became lost on several occasions, and when we arrived at a small town in Italy for a lunch break we were told they were taking their afternoon siesta.

One of our fellow travelers aptly described this dream vacation as "The Tour from Hell."

Have you ever had a similar experience?

Have you spent your valuable time searching the internet for information, and find the best value for a product only to find that your "trip" ended up in frustration. Mine sure has.

Our goal is to help you on the road to great health...to keep you from wasting your time making wrong turns, or worse yet ending up at a "dead end."

As former CEO of a local independent bank for many years, (when banks knew their customers by name) I know well the rarity of "old fashioned" customer service.

My wife Bernie and I personally own and operate this website. You will deal directly with us...not a poorly informed customer service representative.

We don't offer hundreds of products... just the ones we've personally researched and take ourselves. Supplements that we can recommend to our friends and family with a clear conscience.

We've worked for many years to build a reputation we are proud of. Our goal is to give you the best value for your hard earned dollars.

There is always someone who will sell a "commodity" cheaper. All of us love a bargain, but when our health depends on it "cheap" supplements are no bargain!

A scripture that we strive to live by: "Put God in charge of your work, then what you've planned will take place." Psalm 35:27

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